The last thing I realized when I began my business was what resources I would eventually need, use, and come to love. The resources that make my life easier, my business run smoother and give me back precious time to spend with my family.
As time has gone on, I’ve gotten hundreds of questions about what resources I use and trust the most. So to answer those questions in the most efficient way possible (I’m all about efficiency) I’ve put together a resources page.
Please note – some of these links may be affiliate links that, if a purchase is made, it will result in a commission from the sale.
First and foremost, ALL of the platforms, programs, and products I list here are ones that I have used, tested, and found helpful.
If someone tells you that email is dead, they are either wrong or lying to you. Any serious business has a strong email marketing game. Why do you think retail stores depend so heavily on it? Sending weekly emails to my subscribers has allowed me to build a “know, like and trust” relationship. Which, as you may or may not know, is one of the best ways to grow your brand reach as well as your bottom line. Win, win!!
Keeping track of appointments and schedules used to be one of the things that stressed me out. I seriously had a case of, “I don’t know how she does it.” Having systems in place that allow organization has allowed me to stay on top of my ever growing busy schedule, and better serve my clients. The best part is the mental space to focus on the task at hand instead of stressing out over what is or isn’t getting done.
Managing a blog is a full-time job with automation is key to getting your work finished. Scheduling your time in advance lets you create a system that works for your business, instead of reacting to what is thrown at you each day. These are two of my favorite scheduling apps to get the job done.
Creating graphics that match your brand is easy when you have the right tools. I use them both! These programs allow me to be creative with my content without losing my mind trying to do a simple project with a complicated platform.
SEO is the name of the game when it comes to blogging. To get traffic, to be seen, and to grow all require great SEO. These are some of the tools I use that have helped grow my traffic and following.
Affiliate marketing is one of the easiest ways to monetize your blog/website. These programs are some of the ones that I’ve used to build my income. They also provide more detailed instruction about painting projects to my readers.
Website Management / Design
Website design and maintenance is something every blog/website needs to incorporate, but it isn’t something everyone needs to learn every aspect of. Sometimes hiring out the work is the best thing you can do to save your time and sanity when it comes to something outside of your zone of genius.